Interactive Voice Response (IVR) enables businesses to provide their customers with a convenient, round-the-clock point of contact. Unlike traditional telephony services that use human agents to answer calls and queries, IVR automates the process and reduces your overheads.

Your customers will enjoy the convenience of accessing your information and services 24/7 without significant queues to speak to an operator. They simply use their touchtone telephone to interact with information from your databases.

A typical IVR system presents the caller with a series of voice-prompts that allows them to connect straight through to the service they need, whether it’s a pre-recorded information line or an interaction with your databases, such as a balance enquiry.

Increasing numbers of businesses use IVR to allow their customers to check their balances, for instance, or to find out about specific products and services. The service ensures a consistent presentation of your business and your brand through a streamlined, pre-recorded system that allows your customers to get through first time.

mFUSION uses IVR technology to provide an automated, straightforward billing system to the customers of many of our clients. Customers enter their credit card details to buy access to online or mobile services within minutes. This works well for both adults-only and general participation services. Read the sections below to access more information about how IVR can help you generate revenue through telephone chat lines, competitions and quizzes.

Request more information