Location-based services (LBS) take advantage of the technology inside certain mobile phones. Either using a GPS chip on the phone itself, or through using mobile masts to discover the rough location of the phone and its owner, services can be pushed to the phone which are relevant to the location. For instance, it would be possible for the subscriber to find out through their phone the nearest restaurant or garage.

Contact us for more information about how LBS can help you deliver targeted, geo-specific services with the power of mFUSION.

Request more information